Description

Winning at Social Media for Business: How to Like, +1, Tweet and Pin Your Way to the Top with Sara Villegas of Fruition

Your children are on Facebook. Your mom is on Pinterest. And your best friend from high school just found you on Linked in. Seems like everyone you know is hopping on the social media train.
 Guess what? So is your competition. 
In today’s presentation, you’ll learn best practices for businesses on the Big 5: Facebook, Twitter, Pinterest, Google+ and LinkedIn.  These sites are now helping businesses build brand awareness, create strong customer relationships and drive traffic to their websites and brick-and-mortar locations more than ever before. Today you’ll learn how to join the social media game – and win – by:

• Choosing the networks that best fit your organization’s goals
• Creating social profiles that engage and inform customers
• Discovering your brand’s voice
• Organizing a compelling, authentic content strategy
• Turning customers into brand ambassadors
• Using free tools to manage and analyze your profiles
• Figuring out what the heck people use Pinterest for